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Digital marketing is nothing but the set of marketing activities conducted through web channels to promote a product, service or brand. Activities that can be conducted online are so many: today the network provides companies and individuals with various tools to promote their business. Some of these, like social networks, do…
With many Institutes now offering professional digital marketing training in India, there has been a steady rise in the standards of online marketing. With a major portion of the world’s Internet marketing services being outsourced to experts and enterprises in India; such digital marketing institutes have given a great boost…
The Internet is fast becoming an all important form of communication and media which the world has common access to. The global ‘population’ of the Internet is more than 3 billion individuals, and millions more join every day! This is why digital marketing institutes in cities, especially in educational zones…
The success of any business lies in its marketing and thus most of the aspects of the business are associated with how you market it. A well-done digital marketing strategy enables you to discover potential customers. Marketing is basically the process by which you introduce the product and services to…
Small business entrepreneurs are always on a lookout to promote their business, create visibility to reach the masses, increase business sales within a shoestring budget. With the advent of technology, the speed of business growth has increased, the market landscape has become very competitive and the best way to thrive…
Gone are the days when marketer had to drive one-on-one consumer communication. Today, consumers have access to information at their fingertips. Digital marketing allows you to capitalise on this opportunity, by leveraging techniques that maximise reach and convert leads into customers. Social media as a platform is not only for…
Many companies are increasing their digital marketing budgets and executing marketing campaigns on digital channels to build awareness, provide information to prospects, and drive qualified prospects to conversions. In today’s time, digital has become relevant and offers many opportunities. To build a career, or to gain knowledge on this upcoming…
Effective marketing can create a real difference to a business’s sales whether it is in the form of traditional or digital marketing. Both forms of marketing differ in various ways, some of the points are listed below: Why Choose Digital Marketing Over Traditional Marketing? Budget Differences : Advertising on social media is comparatively…
Nowadays there is a general complaint that the youth does not read much and their exposure to print media is less. Comparatively they are much knowledge of the current happenings in and around the world. They are also quick in accessing the information from their favorite digital media. Digital media…
By now, you might already have heard the hype around the term- Digital Marketing. DM skills are highly in demand and the job market is booming, literally bursting at the seams. Big brands and small companies are putting in more and more focus on digital marketing than ever before. Bigger…
